Is a CRM Necessary If You Already Have an ERP System?

A frequently asked question: "Do we really need CRM when we have an ERP system?" While the answer to this question depends on your business's strategic goals, you should know that ERP and CRM are actually complementary systems serving different priorities.

In this video, we explain in detail the fundamental differences between ERP and CRM and why a business needs both systems.

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Key points covered in the video:

- The power of ERP: Increasing efficiency and resource management by integrating operational processes. How ERP provides the basis for business decisions.

- The power of CRM: Customer focus, user-friendly interfaces, targeted marketing and sales strategies. How CRM allows managers to put on "customer glasses."

- The different priorities of ERP and CRM: One manages the business's internal processes, the other manages all customer interactions.

- How the two systems complement each other: How operational excellence, combined with customer satisfaction, ensures sustainable growth.

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If you want your business to grow with a customer-centric strategy, adding a CRM to your ERP is not just an option, it's a necessity. The integration of both systems will give your business a competitive edge.

Robosme CRM seamlessly integrates with your existing ERP system, helping you take your customer relationship management to the next level.

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Try now:  https://win.robosme.com/Register?plan=QuickStarter

‍Robosme: CRM To WIN!

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